Optimization Strategy


When it comes to optimization, most agencies will want to sell you their “proven conversion rate optimization program.” The problem is, your business is unlike any other, so why should you rely on optimization strategy that is developed for everyone else?

At 33 Sticks, we don’t do conversion rate optimization, we dive in deep to really understand your business and design optimization plans to maximize your bottomline.

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Test Ideation

Rather than relying on a set of out-of-the-box tests, we analyze your data to uncover and unlock hidden revenue by producing high value test plans based on your unique needs.

Optimization Execution

We will design, build, and execute high value tests for your organization. Our proven optimization methodology has helped organizations of all types increase their most important metric, revenue.

Results Analysis

We provide a rich set of analysis for every optimization test we execute, providing your organization with greater insights into your customers.

What Our Customers Are Saying

Don’t just take it from us, let our customers do the talking!

“I don’t know anyone with more enthusiasm for analysis than Hila. Her analytical mind is always working on something related to optimizing or improving web sites in some way with data to back it up.”


Michael Sanders

Product Manager, BambooHR

Frequently Asked Questions

What platforms have you worked with in the past?

We are very comfortable optimizing our client’s businesses regardless of the technologies that they deploy but we do have deep expertise in many of the industry leading platforms such as:

  • Adobe Target
  • Optimizely
  • Visual Website Optimizer
What businesses have you optimized?

We work with many different types of clients from large media agencies to global retailers to emerging startups. Our background and experience gives us the opportunity to provide our high-value services across industries.

We have recently worked with agencies such as Creature, Ensighten, and KISSmetrics. Brands of all sizes seek out our expertise like Cost Plus, Hallmark, Whalerock Media, Target, Shell, Dixons Carphone, Harvard Business Review, Sunpower Corporation, and YP. Startups like Crowdfunder, Key Location, and FIT Radio, routinely come to us looking to gain a competitive advantage over their competition.

What will I walk away with?

Our optimization services are 100% customized to your unique needs and challenges. We have found that when we become a true extension of our client’s analytics team, the value that we can generate is truly amazing. Our deep experience and expertise in testing starts with ideation, makes those ideas actionable through test design and execution, and keeps growing through results analysis and refinement.

What will this cost me?

Unlike most consulting agencies, we NEVER bill by the hour. We strongly believe that the billable hour consulting model is archaic and unfair to our client’s best interests.

All of our engagements are either billed using Project Based or Retainer Based pricing. You will always know the cost of our services upfront, there will never be any surprise monthly invoices.

Don't Be Shy

If we didn’t answer all of your questions, feel free to drop us a line anytime.
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