33 Sticks Partners with ObservePoint

FOR IMMEDIATE RELEASE American Fork, UT – April 23, 2013 We are very excited to announce that 33 Sticks has joined ObservePoint’s Preferred Partnership program.   The rich set of solutions made available through our partnership with ObservePoint will allow us to provide our clients with an in-depth assessment of the quality and reliability of their analytics data, ultimately giving our clients greater confidence in the data-driven insights we are providing.   The insights provided by ObservePoint will be added to the already robust set of features that our Data Effectiveness Assessment service includes.   Assessment and understanding of the current level of data maturity A detailed blueprint outlining how to make the most of the data being collected Insights into visitor behavior and key conversion patterns A quick-wins strategy focused on improving site conversion and experience An organizational playbook and roadmap focused on increasing data maturity over time   If you are interested to learn more about ObservePoint or how our Data Effectiveness Assessment can increase the value you are realizing from your analytics solutions, please don’t hesitate to contact us.     About 33 Sticks 33 Sticks is an analytics boutique, founded by industry veterans Hila Dahan and Jason Thompson, that provides strategic analytics services with a focus on data collection architecture, complex data analysis, and optimization/personalization strategy to Fortune 500 companies, unique startups, data-driven investors, and marketing agencies. 33 Sticks is headquartered in American Fork, Utah with offices in Los Angeles and Philadelphia. For more information see www.33sticks.com. Contact Jason Thompson 33 Sticks jason@33sticks.com    ...

33 Sticks is Live

We are very excited about the launch of our new company and the value we will be driving for our clients.   The Team…   Hila is serving as our principal analyst and optimization architect. She is able to tease stories out of data and present her findings in a way that really resonates with our clients. She also has a proven track record of analysis-based optimization planning, which focuses on revenue generation, and the long-term health of the business.   Jason is the technical side of the house bringing skills from instrumentation architecture to data mining. The last 5 years, he has been focused on building and maturing data-driven organizations through a proven “crawl, walk, run” approach.   With that said, we have a nice overlap of skill sets so Hila is able to talk the tech and Jason is able to talk the business and together our complimentary skills make us a very formidable team.     So what is 33 Sticks?   With the launch of 33 Sticks, we set out to create something unique and special. We decided that we are not interested to sell hours of our time, but rather we would like to offer high value and high quality results to clients that are ready for more sophisticated solutions. We are really excited about this part of our business, as we believe that our client’s interests lie in solving problems and generating greater revenue so we shouldn’t force them into making a buy decision every time they pick up the phone or compose an email. With this model, our clients become true partners,...